Consulting that allows you to stand out.

The right strategy, properly executed

Critical insight that allows you to work on your business, not just in your business.

What our partners are saying about us

Simon and Adam were able to very quickly understand our industry and our business and translate this into a comprehensive strategy document that our business could easily align to. Their ability to convey the key messages clearly, simply and effectively has added real value to our business.


– Ian Mackay, General Manager - Wagering Marketing and Account Sales, Tabcorp.

The invaluable industry insight we get from 521 Group is pivotal to what we are trying to achieve. Working with Simon has allowed us to remove a huge part of the learning curve and evolve quickly as a business.

– Mark Beddoe, General Manager, First Point Payments

Simon & the 521 team have provided us with first class market analysis and strategy recommendations over projects in complex sectors with little publicly available data.  Thorough, factual, insightful and practical the 521 team are a pleasure to work with.

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– Joe Thorp - Managing Director, Hoshizaki Lancer

It’s not easy to find someone who understands the intersection of data technology, digital marketing strategy and the retail environment. The experience of Simon and the 521 team gave us insight that helped us put into action a marketing strategy linked to all areas of our business. We continue to use output from the 521 project to validate parts of our marketing direction as we re-shape our business for the future.

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– Rob Nolan, Director - Group Customer Marketing, News Limited.

Just a short note to thank you for the professional and engaging approach taken during our two day workshop. I agree, we really got to the nub of a number of issues in our category and have a number of potential solutions to work on.

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– Mark Barr, General Manager - Juice and Dairy.